Soft Focus
Pressed Setting Powder
Like an instant blurring filter, this demi-matte powder hydrates and perfects for a magically flawless finish. Never drying, always gorgeous.
Clean. Vegan. Cruelty Free.
Soft Focus in Très Translucent
universal translucent
Soft Matte Finish
Lightweight
Hydrating
Talc Free
- Reduces shine without feeling dry or cakey, putting your natural radiance in focus
- Can be worn over makeup as a setting powder or on its own for a bare look with an effortless blur
Soft Focus
Pressed Setting Powder
Like an instant blurring filter, this demi-matte powder hydrates and perfects for a magically flawless finish. Never drying, always gorgeous.
Clean. Vegan. Cruelty Free.
Soft Focus in Très Translucent
universal translucent
Soft Matte Finish
Lightweight
Hydrating
Talc Free
- Reduces shine without feeling dry or cakey, putting your natural radiance in focus
- Can be worn over makeup as a setting powder or on its own for a bare look with an effortless blur
KEY INGREDIENTS
Helps soften and promote healthy-looking skin
KEY INGREDIENTS
01.
Allantoin
02.
Hyaluronic Acid
03.
Vitamin E
Why We Love It
Never Drying, Always Gorgeous
Our Soft Focus powder actually hydrates the skin while it sets makeup and erases uneven texture for a matte finish that keeps the shine on your face down, so you can shine through. On days when makeup isn’t in the plan, you can still brush this powder on and enjoy its beauty-filter effect. C’est magique!
Takes Down Shine Without Stealing Hydration
Powder is sometimes thought of as dry and cakey—not this one. It softens with allantoin and hydrates with hyluronic acid, which keeps moisture in the skin for hours. Vitamin E has antioxidant powers that condition the skin and protect it from environmental factors, keeping your face looking healthy and youthful.
Why We Love It
Never Drying, Always Gorgeous
Our Soft Focus powder actually hydrates the skin while it sets makeup and erases uneven texture for a matte finish that keeps the shine on your face down, so you can shine through. On days when makeup isn’t in the plan, you can still brush this powder on and enjoy its beauty-filter effect. C’est magique!
Takes Down Shine Without Stealing Hydration
Powder is sometimes thought of as dry and cakey—not this one. It softens with allantoin and hydrates with hyluronic acid, which keeps moisture in the skin for hours. Vitamin E has antioxidant powers that condition the skin and protect it from environmental factors, keeping your face looking healthy and youthful.
“If I wear heavy powder, I’ll look twice my age! This one hydrates for a soft-focus effect. Wear it alone or over foundation for a light finish.”
CHRISTINA ZILBER
Founder & Creative Director
“If I wear heavy powder, I’ll look twice my age! This one hydrates for a soft-focus effect. Wear it alone or over foundation for a light finish.”
CHRISTINA ZILBER
Founder & Creative Director
Reviews
Reviews
Shop the Look
Shop the Look
You May Also Like
You May Also Like