"To empower women to look and feel beautiful with a stylist’s approach to modern, effortless beauty for everyday and every occasion offering the most wearable colors, quality formulas, and intelligent packaging, customizable to best suit an individual’s lifestyle."

About Jouer Cosmetics

Your makeup drawer is your beauty wardrobe. Tucked inside are a few key items you use every day that are effortlessly flattering, yet there are countless other whimsical items hardly ever touched. Imagine a complete cosmetics line designed with only key items – no matter your selection, you discover just the right shades, in just the right formulations, in just the right packaging. Your discovery? Jouer Cosmetics.

Based in Los Angeles, Jouer was founded by International Beauty Stylist Christina Zilber, who provides a fresh, editorial view of makeup to complement individual fashion sense and lifestyle. Defined as ‘to play’ in French, Jouer offers supreme wearability, mix‐and‐match customization and state‐of‐the‐art portability for women on the go.

Since its inception in 2004, Jouer has redeveloped and refined the brand, extending into a full collection. Jouer launched as a Henri Bendel New York exclusive in August 2008 and quickly rose to become a cult favorite. The 133‐item collection consists of a carefully edited range of face, lip, eye and cheek cosmetics, and continues to develop innovative products that offer solutions to the modern woman’s lifestyle needs.

Both Jouer Cosmetics and founder Christina Zilber have been celebrated by the beauty, fashion, and entertainment industries, featured in top magazines such as Harper’s Bazaar, Elle, InStyle, Glamour, WWD Beauty, Real Simple, People and LA Confidential as well as on NBC’s Today Show and Food Network’s Giada at Home.

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